Thursday, December 1, 2011

The Problem with QR Codes

As a marketer, I try to stay abreast of the latest trends. One of those is QR Codes. Don't know what a QR Code is? Ever see those little boxes that look like a scrambled bar code? Well, that's a QR Code. The idea is that you scan the QR Code with a QR Code reader on your smartphone, and it takes you to a website so you can learn more about the product or service. Essentially, it's a fancy web link.

This guy has a great take on the problem with QR Codes. It's pretty funny, but he makes some great points!

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